Full Job Description
Position: Digital Content Strategist
Company: Meta Innovations
Location: Strafford, Vermont
Meta Innovations, a trailblazer in digital technology and social connectivity, is searching for a creative and analytical Digital Content Strategist to join our dynamic team in Strafford, Vermont. As a subsidiary of a leading global technology company, Meta Innovations is at the forefront of digital engagement and user experience.
About Meta Innovations
At Meta Innovations, we believe in the power of technology to shape daily experiences. Our reputation for cutting-edge solutions, user-centric designs, and impactful digital strategies places us among the top revenue-generating firms in the industry. Our mission is to connect people and devices through innovative digital solutions. With an emphasis on community, creativity, and sustainability, we strive to foster a collaborative environment for our employees.
Job Overview
As a Digital Content Strategist, you will play a pivotal role in designing, executing, and optimizing content strategies that resonate with our diverse audience. You will be responsible for enhancing user engagement through compelling digital narratives, while ensuring alignment with our brand vision and business objectives.
Key Responsibilities
- Develop and implement a comprehensive digital content strategy that advances our business objectives and engages our target audience.
- Conduct in-depth market analysis to identify trends, audience personas, and content opportunities.
- Create, curate, and manage high-quality digital content including blogs, social media posts, infographics, whitepapers, and videos.
- Collaborate with cross-functional teams, including marketing, design, and product development, to ensure cohesive brand messaging.
- Analyze content performance using analytics tools, and refine strategies based on data-driven insights and audience feedback.
- Stay updated with industry trends, emerging technologies, and best practices in digital content strategy and marketing.
- Engage with our audience through various digital channels and build a strong online community while maintaining brand integrity.
- Train and mentor junior content team members, fostering a culture of growth and creativity.
Qualifications
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 3 years of experience in digital content strategy, copywriting, or related roles, preferably within a tech or e-commerce environment.
- Strong understanding of SEO practices, social media channels, and analytics tools (Google Analytics, SEMrush, etc.).
- Proven ability to deliver engaging content tailored to various audience segments.
- Excellent project management skills with the ability to handle multiple tasks and deadlines.
- Creative thinker with exceptional writing, editing, and communication skills.
- Ability to work collaboratively within a team and foster a positive working environment.
- Familiarity with HTML, CSS, and content management systems (CMS) is a plus.
What We Offer
At Meta Innovations, we value our employees and aim to create an enriching work environment. Our offer includes:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance packages.
- Flexible working hours and opportunities for remote work.
- An innovative and collaborative work culture that encourages creativity.
- Professional development opportunities, including workshops and courses.
- Generous vacation and paid time off policies to support work-life balance.
- Access to cutting-edge tools and technologies to enhance your workflow.
- A supportive and inclusive company culture with Equal Opportunity Employment practices.
Why Strafford, Vermont?
Strafford is not just a charming rural town; it’s a thriving community surrounded by stunning landscapes and rich history. From its beautiful hiking trails and rivers to historical sites and warm local cafes, Strafford offers a balanced lifestyle blending work and leisure. Our company contributes significantly to the local economy and engages with community initiatives, making it an even more attractive place to live and work.
Join Us!
If you are passionate about digital content strategy and want to make a significant impact in a leading technology company, we would love to hear from you. Meta Innovations is dedicated to building a diverse and inclusive workforce that reflects the communities we serve. Our ideal candidate is not just qualified but also shares our values of innovation and community engagement.
Apply today to become a key player in our mission to revolutionize digital connectivity and user experiences!